supercharge advertising technologies professional

books:

Calculus [Part-I]
Man M. Sharma, Chetan Gupta, ...

Educo International, Inc., 2006

Chap 1: Review of Functions; Chap 2: Limits and Continuity; Chap 3: The Derivative; Chap 4: Applications of the Derivative; Chap 5 Integration; Chap 6: Applications of the Definite Integrals

Wireless Data Services: Technologies, Business Models and Global Markets

2 reviews
Chetan Sharma, Yasuhisa Nakamura

Cambridge University Press, 2004

An Excellent book on Wireless Data Services
I found this book to be an excellent resource on wireless technology and business models. Case studies, discussion of various strategies and interviews with established wireless experts provide useful insights into technology issues, challenges and perspective in one easy to read book.

Mobile Advertising: Supercharge Your Brand in the Exploding Wireless Market

5 reviews
Chetan Sharma, Joe Herzog, ...

Wiley, 2008

Read the Book Before It's Too Late :)
It's today's freshest (March 2008) book on Mobile Marketing. I am half through the book and I want to share my immediate impressions. I like how the book is organized. The way the presentation unfolds enhances my reading experience - I am interested to be reminded about all existing marketing channels. Even if you are a teacher of marketing or an experienced marketing professional, it is ...

Wireless Internet Enterprise Applications: A Wiley Tech Brief

11 reviews

John Wiley & Sons, 2000

Very Comprehensive
This book is gem of a resource. By using figures and tables throughout the book, author has made the reading and understanding of concepts easy and fun. It's rare to find a book which is good in depth and yet, is readable. The Chapter on technology is by far the best. I am having all my sales staff read this to get a good understanding of the solutions available in the market and the market ...

VoiceXML: Professional Developer's Guide with CDROM

10 reviews
Chetan Sharma, Jeff Kunins

Wiley, 2001

Good coverage, up-to-date, very userful
This is the best VoiceXML book I've seen. Most VoiceXML books try to do too much: talk about voice hardware, telephony, the history of voice, tts, as well as be a VoiceXML reference. The weakness of these books is that one or more of these sections reveals that the authors do not really command the knowledge needed to make these sections useful. This book also attempts to do these things, but ...

Wireless Broadband: Conflict and Convergence
Vern Fotheringham, Chetan Sharma

Wiley-IEEE Press, 2008

This resource clarifies the boundaries and issues of the future market for wireless services with a focus on accessibility through minimizing industry jargon. The authors provide insight into the emerging technologies, service delivery options, applications, and digital content that will influence and shape the next phase of the wireless revolution. They put current and near-future developments into historical perspective, and analyze the ...