resources opportunities extraordinary environmental

books:

Resources of the Earth: Origin, Use, and Environmental Impact

1 review
James R. Craig, David J. Vaughan, ...

Prentice Hall College Div, 1999

Readable text- odd images
I enjoyed reading about natural resources in this textbook format, and have gone back to re-read chapters repeatedly. I found this text's approach much more enjoyable and enlightening than my prep school or college geology studies. However, the page layout of the images seemed amateurish:some photographs images were distored to fit the page.

Secrets of Tuned In Leaders, ...

Pragmatic Marketing, 2008

Why do some products and companies fail, where others succeed? Based on surveys spanning 3,000 companies, 45,000 individuals and one-on-one interviews with 30 technology CEOs, Pragmatic Marketing's Craig Stull, Phil Myers and David Meerman Scott found seven consistent success factors related to company culture, management style, and product & marketing strategies that propelled the winners. And also the seven fatal flaws that derail market ...

Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs

20 reviews
Craig Stull, Phil Myers, ...

Wiley, 2008

Excellent introduction/summary for Pragmatic Marketing Principles
I've been through the seminars on Practical Product Management delivered through the authors' firm (Pragmatic Marketing). As a CTO it was an eye-opener to see an approach to Product Management that meshed with the concepts of Agile Development in the software field. The two disciplines work well together to create software products that resonate with customers. This book is not so much ...