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Strategic Management: Creating Competitive Advantage with Online Learning Center access card

2 reviews
Gregory G Dess, G.T. (Tom) Lumpkin, ...

McGraw-Hill/Irwin, 2006

Great business management textbook
The textbook is setup really well, easy to follow, allows readers to read into topics to their desired level of depth.

Strategic Management: Creating Competitive Advantages
Gregory G. Dess, G.T. (Tom) Lumpkin, ...

McGraw Hill Higher Education, 2007

"Strategic Management: Creating Competitive Advantage, 4th Edition", by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital and internet strategies, innovation and corporate entrepreneurship, knowledge management, and intellectual assets. This text's accessible writing style and wealth of new and updated ...

Strategic Management: Text and Cases with Online Learning Center access card
Gregory G Dess, G.T. (Tom) Lumpkin, ...

McGraw-Hill/Irwin, 2006

Strategic Management: Text and Cases, 3rd Edition , by Dess/Lumpkin/Eisner is both readable and rigorous? written for today?s student. A rocket-ship in its first editions, this revision continues to provide solid treatment of traditional topics in strategic management, as well as contemporary topics like entrepreneurship, innovation, knowledge management, and internet strategies. The prestigious author team understands the importance of ...

Strategic Management: Creating Competitive Advantages
Gregory Dess, G.T. (Tom) Lumpkin, ...

McGraw-Hill/Irwin, 2007

Strategic Management: Creating Competitive Advantage, 4th Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital And internet strategies, innovation And corporate entrepreneurship, knowledge management, and intellectual assets. This text?s accessible writing style and wealth of new and updated illustrations, ...

Strategic Management: Text and Cases
Gregory Dess, G.T. (Tom) Lumpkin, ...

McGraw-Hill/Irwin, 2007

Strategic Management: Text and Cases, 4th Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital And internet strategies, innovation And corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and teachable cases. This text?s accessible writing ...