racing lessons formula business

books:

Performance At The Limit
Mark/ Pasternak, Ken/ West, Richard Jenkins

Cambridge Univ Pr, 2005

Performance at the Limit: Business Lessons from Formula 1 Motor Racing

1 review
Mark Jenkins, Ken Pasternak, ...

Cambridge University Press, 2005

Solid overview of the sport but don't expect too much detail
This book is a good overview of what F1 as a business is all about. If you're an F1 follower and have read other more sport focused books on the topic only half of the content is that new since this is written for business types who've never watched an F1 race. I must say I did find it a little tedious having all the basics explained (this is where the engine is, these are the main ...

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