challenge marketing professional profitability

books:

The Interior Design Business Handbook: A Complete Guide to Profitability

3 reviews
Mary V. Knackstedt

Wiley, 2006

The interior design handbook
Clear, well written, with astute comments about the business side of this interesting profession. This lady knows what she is talking about, having been in this area of consulting for many years. You can tell her expertise easily by reading this book! A must for all interior designers.

Interior Design and Beyond: Art, Science, Industry
Mary V. Knackstedt, Laura J. Haney

Diane Pub Co, 1995

A clear-sighted look at the current state of the design industry, & traces the powerful socio-economic, cultural, & technological trends that are radically transforming the role of the interior designer. Provides a comprehensive framework & a set of powerful business tools to help design firms survive & thrive in today's business-driven global marketplace. Offers clear, easy-to-follow guidelines, tips, & strategies for everything from business ...

The Interior Design Business Handbook: A Complete Guide to Profitability

2 reviews
Mary V. Knackstedt

Wiley, 2001

Impressive!
Found this new Knackstedt book to be just as informative as all of her others. Would recomend this book to any one in the design industry. Happy Learning! J.

The Challenge of Interior Design: Professional Value and Opportunities

1 review
Mary V. Knackstedt

Allworth Press, 2008

Must read for interior designers
This book is poignant and insightful. It accurately describes the interior design industry as it is today. I would recommend this book to any professional interior designer.

Marketing and Client Relations for Interior Designers
Mary V. Knackstedt

Wiley, 2008

Discover the latest insights in marketing and client relations for interior designers To be a successful interior designer, it's essential to market yourself and your firm effectively. A must-read for interior designers establishing a client base, as well as for seasoned interior designers aiming to grow their businesses, Marketing and Client Relations for Interior Designers offers valuable tips on enhancing client relations ...