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Influence: The Psychology of Persuasion (Collins Business Essentials)

246 reviews
Robert B. Cialdini

Collins, 2007

A Primer On Automatic Compliance
This book was a total "head trip" for me several years ago when I first read it. In "Influence", Dr. Robert Cialdini describes six "weapons of influence" that, when used, trigger automatic compliance from unsuspecting individuals. These weapons are subtle in that they're based on beneficial tendencies in human psychology that we all have and they work so well that the "victim" believes that the ...

Influence: How and why people agree to things

1 review
Robert B Cialdini

Quill, 1985

Defend yourself from the Influence of others!
I found this book to be both an excellent read and a lifesaver-It has helped me many times to defend myself against those who would use me for personal gain. Although it doesn't exactly tell you how to influence others, it describes the patterns used to attain influence (Its description of FAPs comes at the same time I was learning this in bio). Cialdini's ability to relate his scientific work to ...

The Practice of Social influence in Multiple Cultures (Applied Social Research Series)

1 review

Lawrence Erlbaum, 2000

Interesting research
I was introduced to Cialdini by my Strategy Prof in my MBA program. If you enjoy Cialdini and research into influence, you will most likely enjoy this book.

Yes!: 50 Scientifically Proven Ways to Be Persuasive

10 reviews
Noah J. Goldstein, Steve J. Martin, ...

Free Press, 2008

Become a Master Pursuader
Yes! 50 Scientifically Proven Ways to be Persuasive, written by Goldstein, Martin and Cialdini, takes the scientific research and studies done on persuasion over the past 50+ years and presents an easy to understand book on how to convince people. According to the authors, "The central purpose of this book is to provide the reader with a better understanding of the psychological processes ...

Social Psychology: Goals in Interaction (4th Edition) (MyPsychLab Series)

5 reviews
Douglas T. Kenrick, Steven L. Neuberg, ...

Allyn & Bacon, 2006

Social Psychology: Unraveling the Mystery
The most valuable benefits of adopting this book for my class was the unbelievable support from the publisher. A&B provided a study guide, a test bank, a huge package of transparencies, a powerpoint presentation CD...--all of this for free. I have been astonished by the sevice and free benfits I have gotten as the result of choosing this otherwise excellent book. Let's hope the competition ...

Influence: Science and Practice (4th Edition)

123 reviews
Robert B. Cialdini

Allyn & Bacon, 2000

This is it! - The Real Deal!
I can't even begin to tell you how many books I have read on the subject of "influence". I have been sorely disappointed by all of them. They range from books on magic tricks, to new age ideas and pop-psychology. But this book, FINALLY, is the real deal. It is based on good, solid, scientific research and is beautifully written. There are eight chapters which essentially take one ...

Harnessing the Science of Persuasion (HBR OnPoint Enhanced Edition)

4 reviews
Robert B. Cialdini

Harvard Business Review, 2001

Extremely solid introduction to professional influence
This short article introduces you to six principles of effective and ethical influence. The principles were identified and researched by social scientists during the last half of the twentieth century. For that reason, this article might be aptly described as a compilation of important ideas in social psychology or social influence studies. That said, this article is more than just a ...