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Lean for Life : The Clinically-Proven Step-By-Step Plan for Losing Weight Rapidly and Safely...and ... 20 reviews
Cynthia Stamper Stamper, Jerry Holderman
Griffin Publishing Group, 1997
You can become LEAN FOR LIFE with this book!
Over the years I have written a number of diet book reviews ... I am happy to say that LEAN FOR LIFE is the last diet book I will need to review. LEAN FOR LIFE WORKS and I don't need to read anymore diet books! The book "Lean For Life" has since been updated and retitled. It's now called "Lean For Life Phase One" and is available ... and at leanforlife.com. I would advise purchasing the new ...
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Wilber Winkle Has a Complaint!14 reviews
Wilber Winkle
Bancroft Press, 1997
Intelligent and laugh-out-loud funny
One of the better books of this genre and suprisingly intelligent and witty. Winkle tackles targets that legitmately annoy him (and us, his readers) and doesn't give up until he gets a satisfactory resolution to his complaints. For some authors in this genre, simply getting an answer to a stupid letter is the punchline. Not so for Winkle, who demands real answers to his complaints. It's his ...
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Think Like Your Customer: A Winning Strategy to Maximize Sales by Understanding and Influencing How and Why ...22 reviews
Bill Stinnett
McGraw-Hill, 2004
Pack the sales punches
This is one of the best books on selling I'd read in years. In the software world, hard-sell is dead. Try consultative selling the Bill Stinnet way. I used some of the ideas in the book eg., mapping out the buying process and offering it as as part of an important visual information to the gatekeeper to reach the decision maker - and it works! I have used the concept of getting the buyer to ...
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Advertising and the Mind of the Consumer: What Works, What Doesn't, and Why14 reviews
Max Sutherland, Alice K. Sylvester
Allen & Unwin, 2000
Highly recommended
The most clearly illustrated book about the once mysterious mechanics behind advertising. I wish I would have read it ten years ago when I joined the ad. industry.
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The Age Curve: How to Profit from the Coming Demographic Storm14 reviews
Kenneth W. Gronbach
Brilliance Audio Unabridged Lib Ed, 2008
The Age Curve
The Age Curve is an interesting and surprisingly easy-to-understand demographic study. Although written with a view towards sales and marketing, my wife and I found the book to be a useful tool in understanding how the changing population impacts our daily living, (insurance, manufacturing, food industry, local government, education, etc.).
First, the author identifies the ...
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Billions: Selling to the New Chinese Consumer13 reviews
Tom Doctoroff
Palgrave Macmillan, 2007
For companies who would enter the Chinese market
BILLIONS: SELLING TO THE NEW CHINESE CONSUMER comes from a CEO with direct experience selling into the Chinese market, and discusses the code of marketing as it relates to modern China. Many companies come to China with ideas on how to apply Western thinking to their very different marketplace: thus BILLIONS' tips are a necessary set of instructions for any who would break into the Chinese ...
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Shop, Save, Share82 reviews
Ellie Kay
Bethany House Publishers, 1998
Fabulous, easy read with great ideas
When you're facing financial difficulty, the last thing you should be doing is buying consumer products like books, right? Except maybe this one and one by Mary Hunt on managing money. I remember my mom cutting coupons but I never exactly studied the science of it. Ellie Kay breaks it all down for you. you get taught about ways to save money I had no idea existed. It's a quick, easy read ...
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The Culprit and The Cure: Why lifestyle is the culprit behind America's poor health17 reviews
Steven Aldana
Maple Mountain Press, 2005
An excellent, interesting book on healthy living
I am only halfway through this book, but I already know I will recommend this book to my family and friends. I was not excited to read it as an assignment - I thought it would be another boring book on eating right. It is much more than that and very interesting to read. The author has done us a favor by reading through hundreds of studies completed on different aspects of health. He presents ...
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Why People Buy15 reviews
John O'Shaughnessy
Oxford University Press, USA, 1987
Could Be Invaluable If You Commit the Time and Energy
There are hundreds (thousands?) of books now in print which offer information and counsel concerning the sales process. In essence, that process involves cultivation and then solicitation but first an important decision must be made: Whom to cultivate? (In retail sales, obviously, anyone who walks in the door is a prospect.) When conducting workshops for salespersons, I strongly recommend that ...
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The Automatic Diet25 reviews
Charles Platkin
Hudson Street Press, 2004
Lasting Changes through Conscious Effort
"Muscle mass is the body's most ancient furnace." ~Charles Stuart Platkin
Charles Stuart Platkin's "Breaking the Pattern" helped me to analyze my self-sabotaging behaviors and again in The Automatic Diet, he presents strategies for overcoming negative patterns in eating.
The Automatic Diet presents ideas for promoting overall health, controlling weight and enhancing your self-esteem. ...
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The Soul of the New Consumer : The Attitudes, Behavior, and Preferences of E-Customers10 reviews
Laurie Windham, Ken Orton
Watson-Guptill Publications, 2000
Invaluable Insight into Internet Consumer
This book gave me invaluable insight into the thoughts of today's Internet consumer. The information is timely and well explained so even those of us new to the Internet Economy can not just understand but apply this information. Worth taking what little time you have to read this book cover to cover. Laurie Windham really knows what she is talking about!
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You Can Prevent Global Warming (and Save Money!): 51 Easy Ways13 reviews
Jeffrey Langholz, Kelly Turner
Andrews McMeel Publishing, 2003
Practical, Helpful, Worth Buying
When I first picked up this book I was pretty overwhelmed with all the changes the authors recommend -- some of them are fairly significant alterations to my everyday life. But all in all, I think even starting with just a few of them and working your way up can be a great way to help the Earth, which is something we all want for our kids and grandkids. I'd definitely recommend buying this book.
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Say the Magic Words: How to Get What You Want from the People Who Have What You Need11 reviews
Lynette Padwa
Penguin (Non-Classics), 2005
Like reading the other person's playbook!
The author gets it right in the very first paragraph: The REAL Golden Rule isn't doing unto others what you'd have them do unto you; it's about doing unto others what THEY want done unto themselves.
Eighteen chapters cover topics from doctors to funeral directors; car salesmen to auto mechanics; realtors to general contractors. Each chapter stands on its own as a "playbook" with practical ...
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Wealthy Choices: The Seven Competencies of Financial Success10 reviews
Penelope S. Tzougros
Wiley, 2003
Wealthy Choices: The Seven Competencies of Financal Success
I'm amazed at the amount of thought-provoking, potentially life-changing ideas contained in Dr. Penelope Tzougros' excellent book. The practical aspect of dealing with money is covered in depth; but so is the broader concept of how we think and feel about money and how that affects our relationships and our lives.
It begins by leading us on a fascinating self-discovery voyage, where we learn ...
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High Wire: The Precarious Financial Lives of American Families13 reviews
Peter Gosselin
Basic Books, 2009
This is a Great Great Book and I Would Make it a Point to Read It
This is a GREAT book and I would encourage every citizen of America to read it, young or old. It's actually a hair-raising book. Well researched and each chapter has a personal, true life story of a family or individual that has been challenged with the topic being discussed.
Since the other reviews to date go over the book, I want to share what I took from it. First, I got out all my ...
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2007-2008 Annual Supplement to The Piano Book: Buying & Owning a New or Used Piano (Annual Supplement ...10 reviews
Larry Fine
Brookside Press, 2007
essential for piano shoppers
This little book is worth it's price many times over for those seriously piano shopping. I learned so much about pianos and brands. I've played a wonderful Kawai upright for 16 years and am ready to purchase a grand. I thought all these brands I'd never heard of before were "no-names", definitely not what I wanted. Well, after a month of research and many trips to piano stores, I am buying ...
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Getting into Your Customer's Head: 8 Secret Roles of Selling Your Competitors Don't Know12 reviews
Kevin Davis
Times Business, 1996
Business Development Coordinator - SPSI
Everybody TALKS about "Putting the customer FIRST", but Getting into Your Customers Head is a blueprint to do it best. Kevin Davis' work is strictly for those who truly strive to attain the level of "Solution Provider" and Business confidant; the highly regarded "Go To" person to whom customers are comfortable in divulging all the intimate details. "Getting into your Customers Head" ...
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Get Clark Smart : The Ultimate Guide for the Savvy Consumer11 reviews
Clark Howard, Mark Meltzer
Longstreet Press, 2000
The ultimate graduation present
Without a doubt this is the best consumer information book on the bookshelf today. Clark Howard presents a no nonsense, straight to the point look at what everybody should already know before you go out into the marketplace. I sincerely wish that I had this book before I left my parents house to start out on my own. If universities were really interested in informing the average student, ...
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Men Like Us : The GMHC Complete Guide to Gay Men's Sexual, Physical, and Emotional Well-Being11 reviews
Daniel Wolfe, Gay Men'S Health Crisis
Ballantine Books, 2000
A must have and a must read
Do not pass up this one. A comprehensive guide to modern gay life! Covers a range of topics that even surprised me. I guarantee you will learn something from this book as I did.
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Customer Centered Selling11 reviews
The Free Press, 2004
Takes selling to the next level
Clearly defines the steps to making a sale along with the understanding of how and when a customer makes a buying decision. People don't make a large purchase decision until they have a "problem". So if you are selling large ticket items and or programs, then you better understand how to move the decision maker into the "problem" stage. I thought that the author's examples and situations ...
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