books:
Contemporary Strategy Analysis: Concepts, Techniques, Applications
15 reviews
Robert M. Grant
Wiley-Blackwell
, 2007
Great Business Tool
I got this book as part of my MBA studies in the UK. The whole course on Strategy leverages this book as a reader throughout and it is truly a wonderful collection tools, techniques and models for the student and business manager alike. A must have for people involved in defining and setting strategy
Fundamentals of Contemporary Financial Management (with Thomson ONE, Business School Edition)
R. Charles Moyer
,
James R. McGuigan
, ...
South-Western College Pub
, 2006
This text is a streamlined text for basic financial management. It provides a brief introduction to financial management, incorporating shareholder wealth maximization and cash flow management focus, with emphasis on international financial management and ethical behavior of managers. In addition, the text provides many worked-out spreadsheet examples to provide an even greater applications approach to financial management.
Contemporary Nutrition, Updated Sixth Edition
Gordon M. Wardlaw
,
Anne M Smith
McGraw-Hill Science/Engineering/Math
, 2006
Contemporary Nutrition Sixth Edition Update is designed for students with little or no background in college-level biology, chemistry or physiology. Updated to include the new 2005 Dietary Guidelines & MyPyramid information, Contemporary Nutrition will provide students who lack a strong science background the ideal balance of reliable nutrition information and practical consumer-oriented knowledge. With his friendly writing style, Gordon ...
Contemporary Management
Gareth R Jones
,
Jennifer M George
McGraw-Hill/Irwin
, 2007
Contemporary Management by Jones and George distinguishes itself through its authorship, comprehensive, current contents, rich and relevant examples and applications and experiential exercises provided in every single chapter. The cutting-edge 5th Edition continues to redefine what principles of management texts should look, sound, and feel like. As an author team Gareth Jones and Jennifer George are uniquely qualified to write about both the ...
Contemporary Issues in Curriculum (4th Edition)
3 reviews
Allan C. Ornstein
,
Edward F. Pajak
, ...
Allyn & Bacon
, 2006
if using for a graduate course
I really found that this text had enough case studies and information when used for my graduate course. It makes you see how you can apply the information to scenarios in the text and relate it to the educational system to enhance student learning. I recommend this text.
Contemporary Society: An Introduction to Social Science (11th Edition)
John Perry
,
Erna Perry
Allyn & Bacon
, 2005
Contemporary Marketing
Louis E. Boone
,
David L. Kurtz
South-Western College Pub
, 2007
Products often begin their lives as something extraordinary and as they grow they continue to evolve. The most successful products in the marketplace are those that know their strengths and have branded and marketed those strengths to form a passionate emotional connection with loyal users and relationships with new users every step of the way. In CONTEMPORARY MARKETING, 13e, students will find a text that includes everything they need to know ...
Contemporary Business 2006 (with Audio CD-ROM and InfoTrac )
2 reviews
Louis E. Boone
,
David L. Kurtz
South-Western College Pub
, 2005
One of the best textbooks i've ever read!
The author of this book really had the student reader in mind. He includes every aspect of business and financing in the text. He is broad but simple at the same time. I would recommend this book to anyone that is beginning to get into the business world of learning!
Contemporary Nursing: Issues, Trends & Management (Cherry, Contemporary Nursing)
5 reviews
Barbara Cherry
,
Susan R. Jacob
Mosby
, 2007
Contemporary Nursing Book
The book was exactly as described and the shipping was quick (I took the slowest way and they still got it out fast). What I wanted was a quick reference to all the body systems that could be in a "small" book. If you are in medicine you understand that... After a couple of semesters we all have one arm that is overdeveloped from carrying those massive text books...ha It's a good resourse
Contemporary Business Communication
1 review
Scot Ober
Houghton Mifflin Company
, 2005
This text is a keeper - a valuable reference
After my business communications class ends, I will keep this book as a reference - a great reference for all types of business communications: resumes, memos, emails, letters, formal reports, and presentations. Includes handy sections on confusing words, difficult punctuation, proper formatting, and more. A well written and well organized text.
Detail in Contemporary Residential Architecture: Includes CD-ROM
7 reviews
Virginia McLeod
Laurence King Publishers
, 2007
Sets the standard
I've purchased one too many architecture books that have cool buildings with nice photos, overly self-indulgent artistic descriptions, and really not much else that is useful. Despite its title, I was expecting this book to be similar to those other ones, if only perhaps a small step forward in terms of the quality of the information. This book is a giant leap forward compared to most ...
Contemporary Moral Problems, International Edition
James White
Wadsworth
, 2008
Logic and Contemporary Rhetoric: The Use of Reason in Everyday Life
2 reviews
Howard Kahane
,
Nancy M. Cavender
Wadsworth Publishing
, 2005
Excellent and fun read
I needed this book for my Critical Thinking class. I wasn't very fond of my professor but this book has made all the difference. It is extremely easy read, it's fun, entertaining, very informative, and very contemporary. It deals with the major issues of the modern era. I would recommend it to anybody because it helps extend readers thinking and perception of the world. I simply loved it. Keep in ...
A Practical Guide to Contemporary Pharmacy Practice
2 reviews
Judith E Thompson
,
Lawrence Davidow
Lippincott Williams & Wilkins
, 2003
Excellent Reference!
This text was all I expected and more. After graduating almost 20 years ago and just getting into the compounding field it's a wonderful refresher. Straight forward and to the point. I wouldn't hesitate to recommend this to anyone.
Contemporary Advertising
7 reviews
William F. Arens
McGraw-Hill Companies
, 2005
Great book, but wordy
Great reference for marketing communications from advertising to sales promotion for new comers to the field. Good resource for small businesses as well. Outstanding examples throughout the text. Very readable, but could be more concise.
Make Your Own Contemporary Quilts (Hachette General Reference)
7 reviews
Hachette Illustrated
, 2006
I Found My Quilt Design Here
When I started quilting, my interest was in bold designs as found in Amish quilts which progressed to two-color quilts, a few "art" hangings and some clothing. Things stalled as I focused on my changing interior design style. As I have restyled my home in a more contemporary and less fussy style, I have wanted more contemporary quilt designs, particularly for my beds. I purchased this book ...
Contemporary Moral Problems
James E. White
Wadsworth Publishing
, 2008
Explore today's challenging moral terrain with James White's CONTEMPORARY MORAL PROBLEMS. The ninth edition examines the compelling and contentious debate over society's most pressing ethical controversies. This anthology covers divergent viewpoints on many timely issues and introduces you to the major theories in the history of Western ethics. This balanced collection features carefully chosen readings on classic topics such as abortion, ...
Contemporary Marketing
Louis E. Boone
,
David L. Kurtz
South-Western College Pub
, 2005
CONTEMPORARY MARKETING by Boone and Kurtz has proven to be the premier principles of marketing text and package since the first edition. With each edition, this best selling author team builds and improves upon past innovations, creating the most technologically advanced, student friendly, instructor supported text available. The twelfth edition continues to provide the most current and up-to-date content by including the most current coverage ...
Contemporary Nutrition
1 review
Gordon M. Wardlaw
,
Anne M Smith
McGraw-Hill Science/Engineering/Math
, 2008
Contemporary Nutrition...a great textbook!
This textbook is really informative and understandable! It is required text for my graduate Nutrition class and I am happy that the professor has chosen it.
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