books:
Compression for Clinicians
1 review
Theodore H. Venema
Delmar Cengage Learning
, 2006
Ottimo con qualche ingenuitą
Un ottimo manuale che tutte le persone che lavorano nel settore audioprotesico dovrebbero leggere. Semplice, chiaro, per tutti. Peccato per la troppa fiducia nel protesizzare (negli esempi) ipoacusie a normoudenza nei gravi con protesi pretimpaniche cic.
New Economy Excellence Series, New Economy Expression: Redefining Marketing in the Multichannel Age
David Mercer
Wiley
, 2001
No marketer can ignore the Internet or its potential. Part of the post-hype New Economy Excellence series, New Economy Expression differs from its competition by looking first at the Internet as a means of promotion, and then at how the traditional tools of marketing can and must be updated and redesigned to take full advantage of the new business environment. Readers will emerge with an enhanced understanding of the Internet's true ...
Fashion Retailing: A Multi-Channel Approach (Delmar Fashion)
1 review
Ellen Diamond
Prentice Hall
, 2005
great book
I am using this book for my Intro to Retailing class and it has a lot of info in it. Could use to be updated slightly.
The Hybrid Company: Reach All Your Customers Through Multi-Channels Anytime, Anywhere
Bernadette Tiernan
Dearborn Trade
, 2001
This book presents the point of view that corporations with a hybrid structure in both their physical form and their marketing efforts have the highest probability of achieving profitability and longevity. Hybrid refers to a synergistic combination of e-commerce, a physical presence, and/or print (such as catalogs). Hybrid marketing strategies include the convergence of new media and old media marketing techniques. ...
Hillstrom's Multichannel Forensics
Kevin Hillstrom
Campbell & lewis Publishers
, 2007
In Hillstrom s Multichannel Forensics, Kevin Hillstrom offers CEOs and business leaders a framework for bridging the gap between multichannel marketing strategy and tactics. By illustrating the complex relationship between customers, advertising, products, brands and channels, Kevin is able to help the executive see how customers migrate from prospect to first-time buyer status to loyal brand advocates. The techniques in this book illustrate the ...
Reinventing Your Contact Center: A Manager's Guide to Successful Multi-Channel CRM
Lisa M. Schwartz
,
Lana M. Ruffins
, ...
Prentice Hall
, 2006
Emphasizing the worth of positive customer interactions, Re-Inventing Your Contact Center provides tools for building the very best multi-channel customer relationship management system. Learn why customer contact centers are so valuable to the company’s bottom line. Discover how to keep employees motivated, challenged and committed. Understand the multiple channels used to communicate effectively with consumers. This new text ...
Managing Business In A Multi-channel World: Success Factors For E-business
1 review
Idea Group Publishing
, 2005
Enjoyable reading
Modern business is about alternatives and exploiting them. This book brilliantly faces the reader with the multitude of options modern technology and business thinking offer in the case of electronic commerce. Enjoyable reading!
The M-Bomb: Riding the Multi-channel Whirlwind
2 reviews
Geoff Webb
Capstone
, 2001
Insightful!
You live in a landscape littered with deflated stock indexes and failed dot-com ad campaigns, so perhaps you are prone to think that this Internet deal is a fad, like the hula-hoop. According to author Geoff Webb, if you think the Internet will fade away, you are very wrong. The true Internet explosion hasn't happened yet, but it will. Once it does, business will become so competitive that ...
Multichannel Marketing: Metrics and Methods for On and Offline Success
5 reviews
Akin Arikan
Sybex
, 2008
Groundbreaking book on multichannel marketing metrics!
In this book, Akin Arikan walks us through the whole process of measuring online and offline activities using Web Analytics. He presents both theoretical advices and live examples of how his theories have been (can be) applied. As a Web Analyst and an online marketer I look forward to adding the methods presented in the book to my repertoire. The jargon alerts alone are worth the read. The ...
Trends in Enterprise Application Architecture: 2nd International Conference, TEAA 2006, Berlin, Germany, ...
Springer
, 2007
This book constitutes the thoroughly refereed postproceedings of the 2nd International Conference on Trends in Enterprise Application Architecture, TEAA 2006, held in Berlin, Germany, November 29 - December 1, 2006. The 24 revised full papers presented together with 1 invited talk were carefully reviewed and selected from numerous submissions for inclusion in the book. Their common purpose is to identify problems or issues in enterprise ...
High-Fidelity Multichannel Audio Coding (Second Edition) (EURASIP Book Series on Signal Processing & ...
1 review
Chris Kyriakakis, and C.-C. Jay Kuo Dai Tracy Yang
Hindawi Publishing Corporation
, 2006
Good audio coding book with AAC discussion
I borrowed this book along with Audio Signal Processing and Coding. This one seems better in MPEGx or AAC part, for other general theory I feel the other is better. This book doesn't discuss MDCT or other filter banks that would be added in new ed - I don't know whether it is in 2nd ed. Now Amazon's content list of books are unacceptable becasue incomplete. I'd like to call these good books are ...
Real-Time Adaptive Concepts in Acoustics: Blind Signal Separation and Multichannel Echo Cancellation
D.E. Schobben
Springer
, 2001
Blind Signal Separation (BSS) deals with recovering (filtered versions of) source signals from an observed mixture thereof. The term `blind' relates to the fact that there are no reference signals for the source signals and also that the mixing system is unknown. This book presents a new method for blind signal separation, which is developed to work on microphone signals. Acoustic Echo Cancellation (AEC) is a well-known technique to ...
Internal multi-channel conflict: An exploratory investigation and conceptual framework [An article from: ...
K.L. Webb
,
C.J. Lambe
Elsevier
, 2007
This digital document is a journal article from Industrial Marketing Management, published by Elsevier in 2007. The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser. Description: Multi-channel distribution is an increasingly important phenomenon in marketing, and the internal organizational dynamics associated with its use are strategically ...
Complex System Reliability: Multi-Channel Systems with Imperfect Fault Coverage
Albert F. Myers
Myers 4 LLC
, 2008
This book presents a state-of-the-art treatment of complex multi-channel system reliability assessment and provides the requisite tools, techniques and algorithms for designing, evaluating and optimizing ultra-reliable redundant systems. The book's practical presentation includes numerous fully worked examples that provide detailed explanations of both the underlying design principles and the techniques (such as combinatorial and binary decision ...
Television in the Multichannel Age: A Brief History of Cable Television
Megan Mullen
Wiley-Blackwell
, 2008
Television in the Multichannel Age is a comprehensive, multidisciplinary approach to the history of multichannel television in all its forms – from cable to direct-to-home satellite and beyond. Chapter by chapter, the book traces the evolution of cable television from its pre-historical origins in the late 1940s to the communications satellites and DBS distribution systems of the modern digital age, both in the U.S. and internationally. ...
The Multichannel Challenge
Hugh Wilson
,
Rod Street
, ...
Butterworth-Heinemann
, 2008
While innovation in products and services continues apace, todays competitive strategy is equally based on innovation in the route to market. Tesco.com, Direct Line, First Direct and easyJet are just a few examples of innovative channel strategies as a key component of the value proposition. We find ourselves in a multi-channel world. This book is drawn from the experience of major companies such as IBM, First Direct, Taylor Woodrow and BT. ...
21st Century U.S. Army Tactical Satellite Communications (FM 24-11): Milstar, UHF, Multichannel, Manpack, ...
Department of Defense
Progressive Management
, 2003
This is the latest edition of an important U.S. Army field manual (FM) dealing with the tactical satellite (TACSAT) communications system. In the preface, it states: "This manual is a basic reference document for using the tactical satellite (TACSAT) communications system. The purpose of the manual is to translate doctrine and detailed technical data into practical guidance for planning and operating a TACSAT communications system. It provides ...
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