Understanding and managing the power of unconscious thought

books:

	• Blink: The Power of Thinking Without Thinking Malcolm Gladwell Back Bay Books, 2007 - 320 pages average customer review:based on 971 reviews view larger image
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Understanding and managing the power of unconscious thought

Not just another self-help read, this book leverages research, statistics and ethics to suggest a path towards a healthier society. Well worth your time and money, especially for the therapized who "run away" (sensu Monty Python) from enlightment through blaming.

Facinating

While I'm a bit surprised to find that many people didn't care for this book, I found it fascinating. I had no idea that there was so much going on in our brains that was subconscious. Knowing that the shape of an ice-cream container changes the way a person enjoys the product or why Pepsi wins the sip contest over Coke may not change my life, but the fact that there are reasons that can be measured and explained intrigued me to no end. And the items that related to race were both scary and very sobering. I've listened to this book on audio several times and enjoy it every time.

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Eye opening!

I love that Mr.Gladwell wants to make the world a better place. Helping me to better understand how I make decisions will definitely have a positive impact on my life and on the lives of the young people I work with.

Highly Engaging

In this highly engaging book, Gladwell explores a human brain model that assumes two separately functioning thinking paradigms: a subconscious, intuitive, fast, and intellectual, analytical, slow. He shows how the two thinking paradigms sometimes help and other times hurt and impede and confuse us, and how to develop and control them.

Highly recommended easy reading to anybody interested in human psychology and development of computer applications in Artificial Intelligence.

Yuval Lirov, Practicing Profitability - Billing Network Effect for Revenue Cycle Control in Healthcare Clinics and Chiropractic Offices: Collections, Audit Risk, SOAP Notes, Scheduling, Care Plans, and Coding

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better than expected...

This book was recommended to me by my father because he had heard good things about this book. I decided to give it a read since he bought the book for me. I thought it was very informative and interesting. Although i didn't much care for the over-kill of real-life examples, I thought that some of them were quite good (because they were simple and to the point).

I found this book to be educational and humorous. I would recommend it.

reviews: 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, page 15, 16, 17, 18, 19, 20

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