Informative, Inspiring, and Entertaining

books:


	• Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas Seth Godin Portfolio Hardcover, 2006 - 352 pages average customer review:based on 45 reviews view larger image
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highly recommended

Seth Godin's Greatest Hits

If you are a fan of Seth Godin's work (I am a huge fan), and you want to examine some of his top ideas, thoughts, and concepts from his magazine articles and blog posts, this book is just what you are looking for. It's like a "Greatest Hits" collection.

It's an easy read, and very addictive. Keep it on the nightstand or in your car for when you have a few minutes to read. For me personally, it puts my mind into a creative mode, which I can apply to my own projects.

Small insights for big dreamers

Small is the New Big looks and feels like Seth Godin's blog - a collection of short and clever insights that will often make you think twice about the status quo. This is not a book you read over the weekend, rather it's a work you have to slowly consume piece by piece, giving yourself enough time to digest each idea. If you're curious, and unsatisfied with sticking with 'safe', this book is for you. If you're still unsure, read Seth Godin's blog, it will give you a taste for the ideas discussed in this book.

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Extremely Mentally Stimulating

This is an intriguing piece that isn't organized like your typical book. It's very thought provoking, but it's not a step-by-step manual or something you can read front to back in a weekend that some may desire. You're not going to walk away after reading this with a laundry list of things to do that will propel you to another hemisphere professionally. You will likely have a lot of thoughts percolating in your brain that may seem far fetched at the moment but are likely legitimate ideas to expand upon. That's what this book does--it takes you out of your mental comfort zone and expands your thinking. To me, that's the mark of a good book so I love it. Others may find it a bit bizarre because it's not organized in a logical start to end fashion.

I'd suggest keeping notes of your thoughts as you read this collection of blog postings, and please don't try to read it all at once. Your brain will hurt! That being said, I highly recommend this book if you're someone who enjoys stretching your mind and considering various perspectives.

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Informative, Inspiring, and Entertaining

I hadn't read Seth's blog, so I wasn't sure what to expect. It turned out to be one of the best experiences I've had reading a business book.

First of all, there are some great ideas in the book. Most have to do with marketing and product development. Even better, however, is that many essays teach you how to think up your own ideas.

Second, Seth is an extremely talented and funny writer. I found myself laughing out loud several times as I was reading. Like all great humor, it was never gratuitous and served to support the point he was making.

Third, the individual essays are short enough so that you can pick it up and start reading without making a huge time commitment. Each essay is self contained, so you can stop just about anywhere without interrupting a long chain of logic. (This is manna to an "agile project manager" like me.)

Finally, I find it truly inspiring. After I read some of it I feel renewed and excited about working.

Don't miss out on this informative, inspiring and entertaining book.

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Excellent book

A great collection of short articles that make you think about how you can improve your business and better serve your customers.

reviews: 1, 2, 3, 4, page 5, 6, 7, 8, 9

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