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The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
Dan Roam

Portfolio Hardcover, 2008 - 288 pages

average customer review:based on 47 reviews
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   highly recommended  highly recommended






SA and business....

Dan's experience as a pilot and the association he makes to situational awareness in flight and business was a big part of the reason I purchased the kindle edition of his book. This comparison, in a service industry, is enormously insightful. The concept he discusses in this text has huge value for sales, service and leaders. The science of it may have been a bit more than I wanted. However, the exercises and examples and the basic premise of drawing to assist a group in understtnding where we are, where we want to go and how to get there is significant. We use a whiteboard a lot in meetings. We will certainly try pictures more in the future and test in our own environment the effectiveness of this concept. Good read for facilitators, leaders and salespeople.


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Right Brain Presentations

I help companies sell more. In doing so, I am often asked to quickly help them understand their sales process. When a group of people sit down in a room, talking takes time. The story is a picture replaces a thousand words. Using the techniques used in this book, the one can lead the discussion in a fraction of the time.

If you work with groups of people, this book is a must for future productivity.

Frank Hurtte
River Heights Consulting









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Great resource for consultants

This book is an antidote to good-looking presentations that interfere with rather than enhance thinking with clients about what matters.


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Good For Visual Thinkers; Even Better for Non Visual

Roam does a good job presenting an easily digestible piece that encourages anyway who *thinks* they don't have what it takes to present with pictures. As an user experience designer, I'm drawn (pun intended) to the parts in which he gives examples of making your stories/presentations less daunting to your audiences by trimming off the info-fat. Tips like this help us designers create better experiences.
Definitely recommended.


Ron Klein

An excellent book. Sometimes the best means of conveying ideas is via a written narrative and other times it is oral. This book does an excellent job of not only providing very good counsel as to how to present ideas with illustrations but also to develop solutions to complex problems. I expected a simple book but discovered one with much more helpful, substantive, practical guidance. In fact, I've added this as one of the 12 business books our company book club discusses this year.


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reviews: 1, 2, 3, 4, 5, page 6, 7, 8, 9, 10



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recommendations

Ex libris Mark Dimal: Creative Thinking & Problem Solving
Problem solving and Presentation skills
Donna Karlin's Top Leadership Books
FFBS - Previously featured
Interaction Design 101




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