Entertaining Insight into Human Nature

books:


	• Predictably Irrational: The Hidden Forces That Shape Our Decisions Dan Ariely HarperCollins, 2008 - 304 pages average customer review:based on 135 reviews view larger image
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highly recommended

Entertaining and Sometimes Surprising

I picked this one up after hearing Dan Ariely interviewed on NPR. While it probably could have been about 1/3 as long without sacrificing anything (the writing seems really padded and needlessly verbose), each chapter has something to offer. I found the results of the author's experiments consistently interesting, and at least a few of them so struck me that I will modify my behavior and thinking as a result.

Those who are criticizing Ariely's attempts to apply his findings to the larger world should lighten up. It's just one man's opinion. The results of the experiments, however, are irrefutable. This is well worth reading, even if you do some skimming here and there.

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Science in every day language

Predictably irrational or Unpredictably rational?

This book entertains as well as it explains. So read it. What the book doesn't mention is the paradigm clash between "irrationality" (studying circumstances that occasion choices which do not appear to be optimal) and "unpredictability" (studying unpredictable behaviors that are often optimal despite the appearence that they are irrational)camps of behavioral economics. For a comparison with an alternative paradigm, after you finish this book you might want to try reading Paul Glimcher's work on neuroeconomics (which uses game theory to explain why the rational course of action is often to behave unpredictably).

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Entertaining and informative

I found the narrator amusing; he added enjoyment to listening to the book. The information in the book was insightful.

Fun and Insightful

I thoroughly enjoyed this book and had quote it in conversation nearly daily as you see these behaviors play out. It is written well and goes quickly. The authors blog isn't bad either.

Entertaining Insight into Human Nature

This book is similar to Freakonomics, but I like the experiments better in this one. Dan Ariely has excellent insight into different questions about how we behave.

reviews: 1, 2, 3, 4, 5, 6, 7, page 8, 9, 10, 11, 12, 13, 14, 15, 16, 17

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