books:
•
Understanding Business
William G Nickels
,
James McHugh
, ...
McGraw-Hill/Irwin
, 2006 - 800 pages
average customer review:
based on 5 reviews
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Good Deal on the book I needed for class
Good book. Its what i needed for my
business class
, and I saved about $20 buying it online new, over buying it new at my colleges bookstore. Thanks Amazon!
Easy Reading
This book is very clear and easy to read. The definitions are highlighted and defined on the edges of the pages. Sections are divided well, and images captioned with relevant info. The book offers online quizzes and additional material to round out the learning experience. A good buy for Intro to
Business courses
.
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Understanding Business
I received it fast and the sale was easy, but it wasn't in as high as condition as I would have liked. The cover was beat up along the bottom of the book.
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Understanding
Business
by Nickels, McHugh, and McHugh has been the number one textbook in the introduction to business market for several editions for three reasons: (1) The commitment and dedication of an author team that teaches this course and believes in the importance and power of this learning experience, (2) we listen to our customers, and (3) the quality of our supplements package. We consistently look to the experts ?full-time faculty members, adjunct instructors, and of course students? to drive the decisions we make about the text itself and the ancillary package. Through a series of focus groups, symposia, as well as full-book, single-chapter, revised manuscript reviews of both text and key ancillaries, we have heard the stories of more than 500 professors and their insights and experiences are evident on every page of the revision and in every supplement. As teachers of the course and users of their own materials, the author team is dedicated to the principles of excellence in business education. From providing the richest most current topical coverage to using dynamic pedagogy that puts students in touch with today?s real business issues, to creating groundbreaking and market-defining ancillary items for professors and students alike, Understanding Business leads the way.
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