The Underside of Women's Magazines/Media

books:


	• Spin Sisters: How the Women of the Media Sell Unhappiness --- and Liberalism --- to the Women of America Myrna Blyth St. Martin's Griffin, 2005 - 352 pages average customer review:based on 53 reviews view larger image
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Sounds a little bitter to me...

While Mrs. Blyth is indeed telling us the truth about women's magazines, she certainly is not telling us anything new here. Most of us thinking women already knew that most of the 7 sisters magazines is nothing but a bunch of garbage that insult one's intelligence. We knew that a long time ago, or at least figured it out by the time we hit our 40th birthdays...

Those magazine editors have long ignored the vast majority of American women and focused only on their coteries...yes, those YUPPIE women who are part of their little clique...and now that's she's no longer part of the so-called "spin sister" gaggle, she's unsheathed her claws and is scratching at them while allegedly enlightening the rest of us. MEOW. The slams against people go on in this book infinitum ad naseum. She tries to write to be humorous, but it's about as humorous as Ann Coulter is compassionate.

Ok, so she says Rosie O' Donnell isn't so "nice" and Katie Couric is dubbed as "her cuteness" by an aging and jealous fashion maven. Who cares? Good grief, what a sorority mentality. This tirade in print has nothing to do with being liberal or conservative, she's upset because these women cannot or will not be her BFF. It's like something straight out of junior high school, and is pretty pitiful coming from a 60-something year old woman who really should be past all that by now.

Get over it, Ms. Blyth, this is called Karma coming back to bite you in the butt! You snubbed, now you're getting snubbed. FACT: Not everyone gets picked first for basketball. Not every woman who pledges a sorority gets selected, but then those of us who don't have to "buy" our friends don't really care...and we don't waste our money on the once a month brainwash as we have better things to do with our money and time.

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The Underside of Women's Magazines/Media

Blyth has a true inside scoop as 1) she was the editor of Ladies Home Journal for twenty years, 2) she was founding editor of MORE, and 3) she used to be a "spin sister" i.e., a liberal woman working in the media. As she got older, she gradually became more and more conservative. Her descriptions of major editors, journalists and PR girls are fascinating. Those women are competitive with a capital C. Most of the book is very interesting and very readable. I liked the chapters on diets, beauty, pandering to celebs, pet liberal causes, and casual media bias.

Only one real quibble: the middle two or three chapters dragged on. They were the chapters about how modern media constantly portrays women as victims or potential victims. After thirty pages, I was like, "Ok! I get it! No more!" But too bad for me, sixty more pages on the subject.

Highly recommended to anyone interested in media, politics, current American culture, and gender issues.

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Sing It Sister!

Finally, a woman writer, attempting to help women! Regardless of her political preferences, one can not ignore the convicing arguments establishing how so many liberal democrat powerhouses, do indeed attempt to suppress other women's happiness. Regardless of your political affiliation, if you are a woman and seek to be happy, you should read this book.

In order to get the full benefit, you will need to devoid yourself of emotion and drama, and read this objective non-fiction book as purely factual. Although this is very difficult for women to do, it is possible, and although you may feel as if the author is attacking you, she is not. Stick with it, and you will realize she is one of very few women powerhouses, who are actually on your side.

Whether you want to be happy is up to you. Happiness is not defined by others, it is defined by yourself. You may try to appear to others as though you are happy, but if you desire the deep-down contentment, read this with an open mind. It is about the best therapy you can reap!

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Very Interesting

This book is quite insightful...although it's not telling me too much of what I didn't already suspect. Sometimes it sounds like she's "getting back" at some of the women she writes about and her writing style, although an easy and fun read, sounds like an article from one of the girly magazines she talks about. But that's to be expected since she was editor for many years.

But even taking into account the things I mentioned above, it's pretty fascinating and I've enjoyed reading it.

reviews: page 1, 2, 3, 4, 5, 6, 7, 8, 9, 10

Myrna Blyth, former editor-in-chief of Ladies' Home Journal, was part of the Spin Sisters media elite for over twenty years. In Spin Sisters, she tells the truth about the business she knows so well---its power and influence, its manipulations, and frequently misguided politics. Spin Sisters is an eye-opener that will change the way you think about a major influence on your life---and about yourself.

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