Increadable facts about the drug system.

books:

	• Our Daily Meds: How the Pharmaceutical Companies Transformed Themselves into Slick Marketing Machines and ... Melody Petersen Picador, 2009 - 448 pages average customer review:based on 42 reviews view larger image
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highly recommended

Life Changing Information

The information included in the book "Our Daily Meds" by Melody Peterson reinforces my thinking and experience in dealing with our medical system. It is too bad that we have to rely on research which does not produce healing meds and pay hard earned dollars for the same. All terrorists don't high-jack planes and kill people. What happened to the watch dog system for protecting the consumer? Big money again is our ruler and someones representative.

DRUG INDUSTRY CRITIQUE

Melody Petersen has written an easy to read critique of the drug industry. She argues that drug companies are more interested in profits than in the well being of consumers who use their products. She is right that side effect of drugs often are not disclosed to physicians or the public. On the other hand, making profits is what running a business is about. In fact, investing in drug companies has long been a good way to lose money. $1000 invested in shares of Pfizer in December 2000 is worth about $350 today (December 2009).
The author relates the story of David Franklin, a drug company sales rep., who revealed how his employer rewarded physicians who experimented with increased dosages of drugs on their patients including children. In tears, he left the company and later collected $28,000,000 after winning a lawsuit against Pfizer. So drug manufacturers and physicians motivated by profits are immoral but not employees turned whistleblowers who collect hugh rewards.
There's value in her plea for drug companies to return to a focus on science rather than marketing and for a truly independent FDA without corporate ties. She wants easy to understand disclosure about the side effects of drugs for physicians and their patients.
If you want to buy a car it is easy to learn everything you need to know before making a purchase. But where does a consumer of drugs, supplements, medical devices or medical procedures look?

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A MUST READ!!!!!

This book is a must read for everyone! Share it with your friends, family, and co-workers. Unlike some recent books, this packs the extra punch of documented proof. Also, an easy read.

Increadable facts about the drug system.

"They who sell drugs are experts at promoting fear of disease just so they can sell hope" 10o thousand deaths per year due to prescription meds. 270 $a day? Growth hormone if your kid is short. Ritalin (speed) for good grades. Royal purple gives the patient a royal feeling. You create a desire or a problem like the overative bladder. The great Actress Lauren Bacall is on the payroll of Novartis. Star athlete Mary Lou Retton warned of lack of quality of life due to an overactive bladder. Frog like animated creatures are used to sell dangerous expensive drugs. Then when you take too much you need an "anticoagulant". You'll never see your grand kids again until you take.... Arthritis meds give you stomach ulcers which can kill you? Bart Conner uses Celebrex?

Subway signs and TV commercials try to scare you to death. Yet the people on there are like your family.

Former Secretary of State Colin Powell uses "Ambien ???

The author wisely points out that "language can corrupt you thoughts" Drugs and the fake problems that they have created have created a whole new language that make society paranoid and also deluded.

Do they really give US AIR FORCE pilots "go pills" like DEXEDRINE? This book is a must read.
Over drugging has been the cause of untold gruesome fatal accidents.

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Our Daily Meds by Melody Peterson

In doing reseach for my new book, What Your Doctor Never Told You, I was thrilled to find so much applicable information in Melody Peterson's book, Our Daily Meds. I liked it so much that I listed it in my Suggested Reading section. The price was fantastic, also. Thank you so much for providing these excellent books at such a great savings and with speedy delivery. Dr. Jerry Zelm

reviews: page 1, 2, 3, 4, 5, 6, 7, 8, 9

An ?angrily illuminating? (The New York Times) exposé of Big Pharma?s corrupting influence in America today

In the last thirty years, pharmaceutical companies have seized control of American medicine by putting their marketers in charge. They invent diseases in order to sell the pills that "cure" them. They sway doctors by giving them resort vacatopms, gourmet meals, and fistfuls of cash. They advertise prescription drugs at NASCAR races, on subways, and even in churches. Medicines can save lives, but the relentless promotion of these products has come at tremendous cost. Prescription pills taken as directed are estimated to kill one American every five minutes. More Americans are addicted to medications than cocaine. And roads have become less safe as the over-medicated take to the wheel. In Our Daily Meds, journalist Melody Petersen connects the dots to show how subtle, far-reaching, and dangerous Big Pharma's powers have become.

Melody Petersen covered the pharmaceutical beat for The New York Times for four years. In 1997, her investigative reporting won a Gerald Loeb Award, one of the highest honors in business journalism. She lives with her husband in Los Angeles. A Finalist for the Helen Bernstein Book Award for Excellence in Journalism

In the last thirty years, the big pharmaceutical companies have transformed themselves into marketing machines selling dangerous medicines as if they were Coca-Cola or Cadillacs. They pitch drugs with video games and soft cuddly toys for children; promote them in churches and subways, at NASCAR races and state fairs. They?ve become experts at promoting fear of disease, just so they can sell us hope. There is no doubt that pharmaceutical drugs can save lives. But the relentless marketing that has enriched corporate executives and sent stock prices soaring has not come without consequences. Prescription pills taken as directed by physicians are estimated to kill one American every five minutes. And that figure doesn?t reflect the damage done as the overmedicated take to the roads. In Our Daily Meds, Melody Petersen connects the dots to show how corporate salesmanship has triumphed over science inside the biggest pharmaceutical companies and, in turn, how this promotion driven industry has taken over the practice of medicine and is changing American life. She shows how an industry with the promise to help so many is leaving a legacy of needless harm and potentially life-changing consequences for everyone, not just the 65 percent of Americans who unscrew a prescription cap every day. "Everyone talks about health care, but few ask why we're so sick to begin with. Melody Petersen's book goes a long way toward explaining that the people who came up with the 'cures' are actually the problem."?Bill Maher, Real Time "An angrily illuminating book on drug-related corporate malfeasance and patient peril . . . tough, cogent and disturbing . . . [A] chilling investigation."?Janet Maslin, The New York Times

"A fascinating introduction to one of the most powerful industries of our time."?Shannon Brownlee, The Washington Post "Sobering, scrupulously researched . . . We have no choice but to take careful heed."?The Boston Globe "Everyone talks about health care, but few ask why we're so sick to begin with. Melody Petersen's book goes a long way toward explaining that the people who came up with the 'cures' are actually the problem."?Bill Maher, Real Time

"Full disclosure: Not long ago I worked as one of a small army of associates defending pharmaceutical products liability cases. As one fellow lawyer put it, we were 'making the world safe for giant pharmaceutical companies.' Much of my time was spent reviewing marketing for the drug at issue. Given that, I read Our Daily Meds, by former New York Times writer [Petersen] with no small measure of interest. The subtitle?How the Pharmaceutical Companies Transformed Themselves into Slick Marketing Machines and Hooked the Nation on Prescription Drugs?gives a small hint of the book's attitude toward big pharma. And given how easy a target drugmakers are, I was expecting somewhat of a hatchet job. Instead, I found myself thoroughly persuaded by Petersen's book. She presents a cogent, well-researched argument that pharmaceutical companies, under pressure from investors, have become supremely focused on developing 'blockbuster' billion-dollar-a-year drugs . . . Petersen's indictment of the pharmaceutical companies, and more surprisingly, the doctors who play along, is damning. She describes how doctors are treated to all-expense-paid conferences at resorts and hotels by the drug companies and then complain when they're not chauffeured to and from, or when there's inadequate entertainment for their children. Or doctors are paid to let their names be listed as authors on articles in medical journals written by pharmaceutical companies, copies of which are then distributed to other doctors by the company's marketers as though they're independent confirmation of the drug's safety and efficacy . . . Attorneys who may have touched one of the numerous product liability lawsuits against pharmaceutical companies and their products will likely find this book extremely interesting. But non-lawyer healthcare consumers will also gain a tremendous amount from this well-researched book."?Fabio Bertoni, New York Law Journal Magazine

"A devastating, often shocking, critique of a once proud industry that has been converted by corporate greed into a vast marketing machine that is often a menace to health. Petersen supports her indictment with an abundance of fascinating detail and human interest stories. An excellent contribution to the growing demand for better regulation of an industry that has grown way too powerful and heedless of the interests of its customers."?Marcia Angell, M. D., Senior Lecturer in Social Medicine, Harvard Medical School and Arnold S. Relman, M. D., Prof. Emeritus of Medicine and of Social Medicine, Harvard Medical School

"A no-punches-pulled indictment of the pharmaceutical industry in the United States. Big Pharma has been making money but doing harm ever since it shifted a quarter-century ago from research to marketing, asserts Petersen, a business reporter for The New York Times . . . These 'medicine merchants,' she charges, sell their products with slick television ads aimed at adults and appealing cartoon characters aimed at children; their advertising is ubiquitous, showing up everywhere from NASCAR races and state fairs to churches and spiritual guides. Big Pharma has gained unprecedented power over the practice of medicine, Petersen contends, spending enormous amounts of money to entice doctors into prescribing its products and turning medical continuing-education courses into virtual sales bazaars. The drug companies now have 'a stranglehold on medical science.' They form alliances with universities; research studies are paid for by the industry; and articles and editorials ghostwritten by PR firms appear over the names of academics. Petersen names specific pharmaceutical companies, executives and drugs, devoting entire chapters to the marketing of Detrol, Ritalin, Neurontin and Zantac. The harm they do to the public is not just economic, she notes; Amer

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