Boring presentation, but very useful information.

books:


	• Everything You Think You Know About Politics...and Why You're Wrong Kathleen Hall Jamieson Basic Books, 2000 - 256 pages average customer review:based on 10 reviews view larger image
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Knowledge Backed With Data

This author deserves high praise as she bases her findings on original data. Many political books only present an author's opinions, which are useful in their own way. This book presents academic interpretation of survey findings.
This book explores how contrasting political information is useful in mobilizing support for candidates, yet false political information does tend to be recognized by voters for being incorrect and is rejected and leads to political backlashes against the candidate making the false statements. Further, the manner in which media reports campaigns is a major influence on how voters ultimately form their opinions.
This is an excellent book grounded in documented evidence. Readers interested in politics will find this one of the best books ever on politics and the media.

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Boring presentation, but very useful information.

I've long felt that the critics of negative advertising have over-simplified negative advertising by lumping perfectly fair criticisms of a candidate's record into the same class with ad hominem attacks.

At last we have some statistical analysis which differentiates and shows how to properly use negative advertising without suppressing voter turnout.

The author concludes low key ads that "contrast" one candidate's record and views against the other do not suppress voter turnout and may even increase interest in a campaign. Great stuff there that I intend to use in my brother's race.

Having given the author her due for the good information she presents, reading this book is tedious. After I managed to plow through the first 2 chapters I couldn't take it anymore and skipped to the summary.

The author also states some things as fact which I consider to be personal opinions, such as her critique of the Pat Robertson, Warren Rudman imbroglio. A regrettable flaw in an otherwise scholarly book.

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reviews: page 1, 2

Here, at last, is the book for anyone who ever wondered how the media extravaganzas we call political campaigns really work. Everything You Think You Know About Politics?and Why You're Wrong explores why the American public, seemingly so eager for "unspun" information about candidates and their positions, invariably ends up feeling manipulated by our political process.Challenging the reader with strategically placed quizzes, well-known commentator on the media and politics Kathleen Hall Jamieson surveys the existing public record on voting patterns, campaign promises, and all manner of electioneering and comes up with an engaging mix of analysis, surprising factoids, and political cartoons. This book separates the facts from the convenient fictions that deter Americans from caring about the processes and outcomes of elections.

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