An important memory device in the book is to develop associativemechanisms to relate the words to be memorized to cognizable"catch phrases, sayings and common everyday vocabulary".Samuel Johnson once stated that " The true art of memory is theart of attention. Put another way, one must be interested in thesubject matter in order to have the requisite incentive to recallit. At some point, you must make up your mind to have therequisite interest in order to remember numbers, people , datesand a host of other trivia too numerous to list here.A popular PEG system of memory is employed in the work . Thesystem was first introduced by Stanislaus Mink von Wennssheincirca 1648. In the year 1730, the entire system was modifiedby Dr.Richard Grey, of England, who called the idea, letter ornumber equivalents. In order to learn the method, participantsmust first learn a simple phonetic alphabet representing keysor memory aids. In essence, the mind becomes trained to translatealphabetic representations into easy-to-recall numbers andvice versa. The author even provides simple ways to rememberforeign language vocabulary and sentence structures. Similarly,faces can be remembered by associating particular characteristicswith the person whose name you wish to recall. For instance,assume that Mr. Style dresses well all the time. Rememberingthis name would be easy. Every time you see the same persondressed stylishly- associate the style of dress with the nameStyle. This work would be valuable to students, teachers anda whole host of professionals dealing with the nuts and boltsof language recall on a daily basis.