Read this before spending a dime to start any business

books:

	• The E Myth: Why Most Small Businesses Don't Work and What to Do about It Michael E. Gerber HarperBusiness - Harper Business, 1986 - 165 pages average customer review:based on 5 reviews
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highly recommended

Read this before spending a dime to start any business

Everyone that starts a business is a technician that suffers from an Entrepreneurship seizure, hence the E Myth. Small businesses do not work the way intended because the technician only works in the business and can not also have the foresight to work on the business at the same time. This book will open an individuals eyes to what is the reality of owning/operating a business. I wish I had the knowledge of this book when my real estate brokerage exploded with growth in 2005 and I hired my first person. Its not enough to know your business; you need to get others to run it while you focus on growing the operation.

The book will demonstrate and shall the reader how to install systems in the business so anyone can run it, then you will have a business, until then the owner/technician will only have a job. The systems, not the people will run the business and the business will do what it was designed to do. If anyone can run the business because of the systems then anyone can own it and it still will produce income for the owner and his employees. McDonalds is a great example of systems put in place will determine the desired outcome(not the people).

The book will change the way you think of your small business and how to organize the business so you can attain a level of success and freedom. There are only two reasons to own a business to have freedom and to sell it one day.

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The E-Myth

With more than 50,000 copies sold in the first edition, this new release of The E-Myth brings valuable insights from the man who has helped thousands of small business owners beat the odds. Business visionary, entrepreneur, salesman, and manager Michael Gerber adds new information from both small and Fortune 500 companies to guide people through a business's developmental growing pains. He shows them how to change a busiess that doesn't work into one that works in a predictable and productive way. Gerber's message is compelling and pragmatic. And the best of all, as his thousands of clients attest, it works.
--- from book's back cover

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The Big Picture on how to run a business

I am retiring as an insurance adjuster in 90 days and will run my skincare business fulltime. The information in this book puts EVERYTHING in focus. Fortunately for me the creator of my business model already did the heavy lifting, but for those who are going to do the creation, developement, research, demographics and so forth this book will point you in the right direction. Even if you have already started the business and are plugging along The E Myth will help you smooth out the kinks. You will see how to maximize your production and it will enable you to KNOW how to make your corrections. I am recommending it for my Masterminds reading club.

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Just what I asked for

I ordered a used soft-cover copy of the book The E Myth and received it in an acceptable amount of time. As the description said, it was slightly worn. It is in perfectly good shape for the price I paid. I'm very satisfied!

best book for starting own business

that doesn't make it as easy to follow as it is to read; but you owe it to yourself to try.

Worth its weight in gold. Sound advice. Requires mental discipline.

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