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1001 Ways to Market Your Books: For Authors and Publishers
John Kremer
Open Horizons
, 1998 - 704 pages
average customer review:
based on 150 reviews
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highly recommended
1001 ways to market your books
If you can't sell
your book
with all this
marketing information
then forget it.
Every possible way to market a book is here. I think using book stores is too labor intensive and time is better spent elsewhere
Comprehensive & Worthy Book Marketing Guide
This classic book is a worthy and comprehensive (weighing in at 700+ pages) resource for
authors
and
publishers
. Writer John Kremer provides an overview of the fundamentals of
market
ing, how to plan an effective campaign, working with customers, acquiring distribution, and breaking into new markets, such as retail outlets and libraries. The core section of the book covers:
Promotion - speaking engagements, sales material, connecting with
books
tores, and obtaining awards and honors
Publicity - book reviews, news releases, the media, print interviews, talk show appearances, and author tours
Advertising - direct mail, lists, telemarketing, book fairs and festivals, and magazine, radio and television placement
Internet Sales - blogging, podcasting, Amazon, newsletters, and websites
Additional Income Sources - selling subsidiary rights and foreign rights, offering services, syndication, teaching, consulting, and spin-offs
Whether you are a traditionally published or self-published author, Kremer's book offers valuable tips and insights to marketing
your book
for long-term sales.
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Great help and very useful
I originally borrowed this book from the library. It was several years out of date. I liked the wealth of information contained in this book, it's the best one I've found. Most
books generalize
, this one gets into the nitty gritty and describes everything. For someone who doesn't know how to
market
or advertise I find it very helpful.
Brilliant Marketing Strategies
This is a brilliant reference for any aspiring book writer; to understand how the system works and therefore planning
your best
selling book accordingly. To fully understand the
marketing strategies
described, get hold of some best sellers, fiction and non-fiction, and try to connect the content of this book with the best sellers; it is quite an eye opener how to write, publish and promote your best seller.
P
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Great Book Marketing Selection!
After publishing over 30 self-published titles, I have a good feel for how valuable this type of book can be. This is an enormous book (700+ pages) that will give you virtually everything that you could possibly need to sell more
books
. It will take a while to read, but if you have already taken all of the preliminary steps in book
market
ing, then this is a great comprehensive next step for any serious author. If you implement half of the things in this book, you will become much more successful.
Enjoy!
Todd Hagopian
President/CEO
Hagopian Institute
Author of the brand new book - Self Publisher Coach: "Sell More Books In 30 Days" Edition
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Kremer, editor of the Book
Marketing Update
, describes more than 1,000 ideas, tips and suggestions for marketing
books--all illustrated
with real-life examples showing how other
authors
and
publishers have
marketed their books.
1001
Ways
to Market
Your Books
also includes a chapter on how authors can capitalize on the increased recognition a book gives their work.
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