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The Joy of Selling
STEVE CHANDLER

Highbridge Audio, 2003 - 300 pages

average customer review:based on 7 reviews
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   highly recommended  highly recommended





Wonderful tips and ideas for the perfect seller

Reviewed by Gina Holland for RebeccasReads (4/08)

Oh, the joys of selling. How many of us wish that we could be great at selling? Some of us are good and some of us are just really, really bad. In my opinion, selling is nothing more than a sort of art. It's like trying to win someone's attention and then keeping that attention. It's like forming a scenario for that person and then seeing what they like most about it. Selling is like appealing to someone's nature and then keeping them interested for a long time to come.

In his book, "The Joy of Selling," Steve Chandler teaches us the best ways to become a great salesperson. He brings to life the best ways for us to attract customers, hook them and to keep them happy. He also will show you ways you can lose customers as well. He shows you how to have high expectations for yourself and how that will work for you. There are so many ways that a salesperson can go about selling. Getting started is the hardest part, but once you reach that place where you feel comfortable, then it gets a whole lot easier. The main thing to remember is that selling and buying inspires the world. In this book, Steve Chandler appeals to the adult group, and maybe the younger generation just starting out in life, if selling is what they decide to do.

In today's world, selling is very important. It brings more money to places, sometimes power as well. Some folks think that in the selling world, it takes a few phone calls, and maybe one or two visits to prospective customers, to get and keep those customers. But in the real world, you must spend time and energy on customers if you hope to succeed in peaking their interest in your products and pricing. For example, a person with plenty of enthusiasm, versus someone who is not so enthusiastic, will sell more and keep more customers in the long run. After you get established with regular customers, Steve shows us how to troubleshoot and help them if they have questions about your products or prices. Our main goal is to come to an agreement in order to make the customers come back to you again and again. If there is someone else out there who can offer a customer more for a better price, you better believe that customer will move onto some other company. You need to keep communications open at all times with your customers. Find out what makes them happy and what doesn't. Then work with them however you can.

You can make a lot of money in sales. The amount of money you can make depends on how much of yourself you put into the selling. Remember that time is money. So if selling is what you decide to do and you are really great at it, just remember the most important thing is to keep open communication between yourself and customer, talking things over, and never quit. The more time you put into your work, the happier you can make everyone! Anyone who is a salesperson or is thinking about becoming a salesperson should read "The Joy of Selling." It has a lot of wonderful tips and ideas for the perfect seller.



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EBULLIENCE PERSONAFIED

As persuasive verbally as he is in print Steve Chandler gives an upbeat and encouraging reading to his latest handbook for sellers.

As Mr. Chandler indicated with "100 Ways To Motivate Yourself" he is a great believer in possibilities and illustrates that with numerous techniques for changing a person's frame of mind, and instilling confidence.

To a great extent the same holds true for "The Joy Of Selling." Once more Mr. chandler is enthusiastic and optimistic.. He veritably exudes ebullience as he offers over 50 ideas to help stimulate sales. He expands on psychological tools and draws on his deep well of experience to drive home his beliefs.

"The Joy Of Selling" would be helpful for those just starting out, and old pros can always learn a thing or two.

- Gail Cooke


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Recipe for Success...

Steve Chandler does an outstanding job hitting on key elements that demonstrate what is required to be successful in sales. His style of writing creates a unique way of looking at "traditional" common sense ideals of selling and can be applied to any profession.

Whenever I am having a difficult time getting motivitated, I just pick up his book and choose a chapter that will inspire me. This has already improved my sales and after giving to my salespeople I can see their improvement as well. Thank you, Steve!






Thought provoking tips for becoming a great salesperson

Reviewed by Stephanie Rollins for Reader Views (2/07)

Steve Chandler has written many motivational books, such as "35 Ways to Create Great Relationships" and "100 Ways to Motivate Yourself." "The Joy of Selling" is another great book by Chandler. In "The Joy of Selling," Chandler has 51 shorts chapters that include practical, easy tips for maximizing the reader's potential in sales.

There are 132 pages in "The Joy of Selling." It is easy to read. The font is large. It is divided into small chapters. These small chapters remind me of the format used for desk calendars. It is efficiently and effectively written.

One of my favorite points is that contrary to popular belief, daydreaming is a waste of time. In response to a question about the importance of women daydreaming about their goals, he replies "I think daydreaming is infantile, and I think it is demeaning to women how many motivational speakers try to manipulate women's natural creativity by encouraging dreaming and daydreaming and wishing and hoping." He explains his point, "Stop fooling around with daydreams and wishes and spinning around the bedpost singing his name like a bad Julie Andrews movie...this is an insulting recommendation to women who would like to really achieve something."

He speaks often of turning our weaknesses into a positive part of our sales persona. Do not hide the fact that you are a normal human with normal human demands and stresses. He explains how he advised a former waitress to use her experience as a waitress to improve her sales potential. She did not want to be the typical pushy salesperson, and she felt like less of a salesperson for that feeling. He explained that she did "sell" when she was a waitress. She let them try to make their decisions. She occasionally gave recommendations. He explains, "When you find your talent for selling, it will become a Socratic drawing out of the talent that is already there..."

So if you are a mother and a salesperson, why hide that like it is a dirty secret? Chances are that the person you are trying to sell to is a parent. If you are way more casual than most salespeople, why feel guilty about it? Maybe you will put your clients at ease with your lack of pretentiousness. Do I sound like I can relate to this? I can. I turned being a casual mother of four into a great asset, and I now have a large client base of casual, family-oriented people.

Steve Chandler's "The Joy of Selling" is a book of great tips. Read it a little at a time. Reading a chapter a day is great. Then you can dwell on the points in that chapter throughout the day. Decide how you can use them. This well-written book can be quite an asset in your career in sales.


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Great book!

As a novice salesman, this book has inspired me in every form. The author is truly an elightened human being, and the words in this book will inspire anyone who seeks true wisdom. This book was an easy read with very powerful ideas. It is sad this book has not received more exposure.


reviews: page 1, 2



Best-selling author Steve Chandler closes the deal on how to be extraordinary?not only in sales but in all areas of life. Selling is a part of life. As a college applicant, potential marriage partner, or job applicant, you have to sell yourself. As a parent, employee, or consumer, you have to negotiate. In The Joy of Selling, productivity consultant and corporate leadership trainer Steve Chandler persuasively shows that strong sales skills have universal application?because sales create civilization, promote progress, and form relationships between people. The Joy of Selling introduces powerful thinking processes that induce a creative state of mind, essential to achieve top sales success. Chandler shows listeners how to enjoy the sales process and learn to make a conscious commitment to innovation, advernture, and clear communication. His joyful spirit enlivens his presentation as he delivers over 50 powerful ideas guaranteed to stimulate fantastic success, not only in sales but in life.


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