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Make It Glow: How to Build a Company Reputation for Human Goodness, Flawless Execution, and Being ...
Tom Decotiis

Greenleaf Book Group Llc, 2008 - 272 pages

average customer review:based on 9 reviews
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   highly recommended  highly recommended





Finally

Fianlly there is a book that inspires me as much as 7 Habits. Thank you Dr. DeCotiis.


A view from the inside...

"class="textlinks">Make it Glow" is a C-level must read...or really anyone who wants to make a difference in the world! It is often said: "What takes place behind closed doors, where very few can observed, is a test of one's real character." For the last four years I have been a member of Tom's Leadership Team and I have personally seen Tom in action, "behind close doors." Often I have thought to myself, I wish Tom could put his amazing insights, which he consistently lives day-in-and-day-out, in print for others to embrace. "Make it Glows" is a "How to build an extraordinary enterprise" text book full of practical guidelines for leaders who have the passion to lead by example and the courage to always do the right thing. This is who Tom DeCotiis is and the story he shares in "Make it Glow."


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Highly recommended to anyone in charge of a business

Charisma is that intangible quality that just seems to class="textlinks">make some people more likable than others. "Make It Glow: How to Build a Company Reputation for Human Goodness, Flawless Execution, and Being Best in Class" argues that charisma is something that businesses can have as well. Positive public image can be invaluable to any business; the public perception that a business is run by good people who care about others rather than just a stereotypical money grubbing evil corporation can make all the difference. "Make It Glow: How to Build a Company Reputation for Human Goodness, Flawless Execution, and Being Best in Class" is highly recommended to anyone in charge of a business and for community library business collections.



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Made me Glow

class="textlinks">Make it Glow made me glow. This is a great read, entertaining, grounded in theory, data, and full of real results. The author's approach is engaging, thoughtful and comprehensive.

You can't help but be won over by this approach. The frameworks build on several academic disciplines yet the author recognizes the practicality of operating in a fast paced and competitive market place. It was helpful to see the author's examples of his own company and journey.

As an HR professional in a global Fortune 50 company, I found this book very helpful and will leverage this framework to assist my clients and leaders in their desire to have a sustainable and competitive culture and employment brand.


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reviews: page 1, 2



Some companies just seem to have that special something--an atmosphere of success and trust that class="textlinks">makes customers return again and again, employees stay and give their all, and suppliers offer their best prices and performances. In Make It Glow, DeCotiis shows readers the hard processes and practices behind the warm and fuzzy feelings, and demonstrates exactly how important those feelings are to success. Whether the business in question is a new startup or a decades-old enterprise that's lost its reason to be, making it glow means making it prosperous, meaningful, and a source of pride. With DeCotiis's methods, companies can sustain success and the rewards that come with it far beyond just the next quarter.


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