Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes11 reviews Katya Andresen Jossey-Bass, 2006 #1 Book on Marketing for Nonprofit Organizations + Chock Full O Insight + Serious marketing wisdom in plain language + A "must have" for every non-profit marketer + Robs Rich Wisdom from For-Profits to Help Your Nonprofit             Cracking Creativity: The Secrets of Creative Genius45 reviews Michael Michalko Ten Speed Press, 2001 Practical Techniques to Boost Creativity + Very good content + Visual art help + First learn and then unlearn and learn again + Great read             Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas8 reviews Edward De Bono HarperBusiness, 1993 buy only this one... + I am impressed! + Masterful explanation of creativity. + Masterful explanation of creativity. + agreeing with the reader from New York             Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Res (Elements of ...)9 reviews Gary Blake, Robert W. Bly Longman, 1998 Nice Overview of Copywriting Areas + Good Basic Copywriting Text + An Excellent Copywriting Primer + Wonderful content, great reference source.             Thinkertoys: A Handbook of Creative-Thinking Techniques (2nd Edition)63 reviews Michael Michalko Ten Speed Press, 2006 An Essential Guide for Creative Thinking + I like it + Highest Recommendation + Good breadth, insufficient depth + The Best "Toys"             The Creative Activism Guide Chester Davis Booklocker.com, Inc., 2007 The Creative Activism Guide describes dozens of tools and techniques for solving problems, generating new ideas, evaluating ideas, and selling ideas. The tools and techniques described in The Creative Activism Guide are useful for many critical tasks including advocacy, fund raising, program development, program improvement, and social marketing. Readers will learn five principles of ...             How to Think Like Einstein: Simple Ways to Break the Rules and Discover Your Hidden Genius8 reviews Scott Thorpe Sourcebooks, Inc., 2000 A structured way to break out of your creativity rut + Great Tools Some other reviewers have said that this is a simple book for beginners. I have many books on creativity and I thought the book was excellent and wouldn't rate it for beginners. The book was laid out very clearly and thus someone unfamiliar with some creativity concepts could follow it. As I read ...             How to Think Like Einstein: Simple Ways to Break the Rules and Discover Your Hidden Genius8 reviews Scott Thorpe Sourcebooks, Inc., 2000 A structured way to break out of your creativity rut + Great Tools Some other reviewers have said that this is a simple book for beginners. I have many books on creativity and I thought the book was excellent and wouldn't rate it for beginners. The book was laid out very clearly and thus someone unfamiliar with some creativity concepts could follow it. As I read ...             Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas8 reviews Edward De Bono HarperBusiness, 1993 buy only this one... + I am impressed! + Masterful explanation of creativity. + Masterful explanation of creativity. + agreeing with the reader from New York             Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Res (Elements of ...)9 reviews Gary Blake, Robert W. Bly Longman, 1998 Nice Overview of Copywriting Areas + Good Basic Copywriting Text + An Excellent Copywriting Primer + Wonderful content, great reference source.             Cracking Creativity: The Secrets of Creative Genius45 reviews Michael Michalko Ten Speed Press, 2001 Practical Techniques to Boost Creativity + Very good content + Visual art help + First learn and then unlearn and learn again + Great read             Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes11 reviews Katya Andresen Jossey-Bass, 2006 #1 Book on Marketing for Nonprofit Organizations + Chock Full O Insight + Serious marketing wisdom in plain language + A "must have" for every non-profit marketer + Robs Rich Wisdom from For-Profits to Help Your Nonprofit             Thinkertoys: A Handbook of Creative-Thinking Techniques (2nd Edition)63 reviews Michael Michalko Ten Speed Press, 2006 An Essential Guide for Creative Thinking + I like it + Highest Recommendation + Good breadth, insufficient depth + The Best "Toys"             The Creative Activism Guide Chester Davis Booklocker.com, Inc., 2007 The Creative Activism Guide describes dozens of tools and techniques for solving problems, generating new ideas, evaluating ideas, and selling ideas. The tools and techniques described in The Creative Activism Guide are useful for many critical tasks including advocacy, fund raising, program development, program improvement, and social marketing. Readers will learn five principles of ...