Cashing In With Content: How Innovative Marketers Use Digital Information to Turn Browsers into Buyers17 reviews
David Meerman Scott

Information Today, Inc., 2005

Serious Business Strategies with Serious Free Information

+ Good book depending on your needs

I read a lot of books on Internet marketing, some useful, but many are too confusing to be practical. Not so with David Meerman Scott's Cashing In With Content (CyberAge/Information Today, 2005). Scott shows how to make money by giving away good information strategically. He provides ...
  
  











  



  
Secrets of Successful Blogging7 reviews
Ted Demopoulos

Demopoulos Associates, 2007

Good primer for novices

+ Quick Read For Quick Results
+ Short, Sweet and Very Helpful
+ Vital knowledge for your bussiness blog
  
  











  



  
The Complete Idiot's Guide to Growing Your Business with Google19 reviews
Dave Taylor

Alpha, 2005

Wow! Is this complete

+ One of the best investments I've ever made!
+ Not Bad Overall
+ Great book, well worth the read
+ A Very Comprehensive Guidebook
  
  











  



  
What No One Ever Tells You About Blogging and Podcasting: Real-Life Advice from 101 People Who Successfully ...14 reviews
Ted Demopoulos

Kaplan Business, 2006

Lots of Ideas

+ A Great Toolbox For The Beginner Blogger

I've just started my blog on technology investigations called "Hack-igations". I was looking for ideas on how to make the most of my blog, and Demopoulos' book was a big help. It's full of stories about the experiences of other bloggers. The stories give me a sense for blogging culture; they ...
  
  











  



  
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online ...93 reviews
David Meerman Scott

Wiley, 2007

Good for Small Businesses Too

+ Exceptional Book
+ Must Read for Anyone in Marketing
+ Making Marketing Accessible to the Masses
+ Everything you ever wanted to know about social media
  
  











  



  
Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort30 reviews
Steven Van Yoder

Bay Tree Publishing, 2003

A sure way to increase your business

+ A Very Valuable Resource
+ Crammed With Ideas and Suggestions So You can Break Away From the Pack
+ You can increase your marketing appeal by getting "Slightly Famous"
  
  











  



  
Permission Marketing : Turning Strangers Into Friends And Friends Into Customers130 reviews
Seth Godin

Simon & Schuster, 1999

Somewhat dated, but certainly an excellent read

+ Great Book So Far, Especially for Realtors!
+ Essential marketing material
+ It's not always better to ask for forgiveness than permission
  
  











  



  
The Virtual Handshake: Opening Doors And Closing Deals Online28 reviews
David Teten, Scott Allen

AMACOM, 2005

Be yourself, act responsibly, and remember you are the same person both online and offline

+ A must for recruiters
+ Primer for virtual networking
+ Virtual Handshake-
  
  











  



  
The Big Red Fez: How To Make Any Web Site Better53 reviews
Seth Godin

Free Press, 2002

Is your web site turning away customers? FInd out!

+ Insightful, Witty and Ahead of its Time!
+ A "Keep-It-Simple-Stupid" Approach to Web Usability
+ Timeless "oldie"
  
  











  



  
Success Secrets of the Online Marketing Superstars30 reviews
Mitch Meyerson

Kaplan Business, 2005

Online Marketing Superstars Review

+ Overview of internet marketing options
+ Worth Reading
+ Success Secrets of the Online Marketing Superstars
+ Online Marketing 101
  
  











  



  
From Entrepreneur to Infopreneur: Make Money with books, E-Books and Information Products34 reviews
Stephanie Chandler

Wiley, 2006

Loved it!

+ Great eye opener
+ Liked this one
+ Great reference book to start with
+ Book Cover is Golden...A Reflection of the Knowledge Inside
  
  











  



  
Blogging for Business: Everything You Need to Know and Why You Should Care18 reviews
Shel Holtz, Ted Demopoulos

Kaplan Business, 2006

Great Book on Blogging

+ Great Reference Book
+ Best how-to book on blogging
+ good legal perspective
  
  











  



  
The Ultimate Guide to Electronic Marketing for Small Business: Low-Cost/High Return Tools and Techniques that ...72 reviews
Tom Antion

Wiley, 2005

fundamentally sound book

+ Electronic Marketing For Small Business
+ Worth keeping on your reference shelf
+ The Ultimate Guide to Electronic Marketing for Small Business: Low-Cost/High Return Tools and Techniques that Really Work
+ This book simply delivers!
  
  











  



  
Positioning: The Battle for Your Mind74 reviews
Al Ries, Jack Trout

McGraw-Hill, 2000

A must-read

+ Great book
+ A real American example of Positioning point by point
+ Got inspired!
  
  











  



  
The Complete Idiot's Guide to Growing Your Business with Google19 reviews
Dave Taylor

Alpha, 2005

Wow! Is this complete

+ One of the best investments I've ever made!
+ Not Bad Overall
+ Great book, well worth the read
+ A Very Comprehensive Guidebook
  
  











  



  
The Ultimate Guide to Electronic Marketing for Small Business: Low-Cost/High Return Tools and Techniques that ...72 reviews
Tom Antion

Wiley, 2005

fundamentally sound book

+ Electronic Marketing For Small Business
+ Worth keeping on your reference shelf
+ The Ultimate Guide to Electronic Marketing for Small Business: Low-Cost/High Return Tools and Techniques that Really Work
+ This book simply delivers!
  
  











  



  
Blogging for Business: Everything You Need to Know and Why You Should Care18 reviews
Shel Holtz, Ted Demopoulos

Kaplan Business, 2006

Great Book on Blogging

+ Great Reference Book
+ Best how-to book on blogging
+ good legal perspective
  
  











  



  
Cashing In With Content: How Innovative Marketers Use Digital Information to Turn Browsers into Buyers17 reviews
David Meerman Scott

Information Today, Inc., 2005

Serious Business Strategies with Serious Free Information

+ Good book depending on your needs

I read a lot of books on Internet marketing, some useful, but many are too confusing to be practical. Not so with David Meerman Scott's Cashing In With Content (CyberAge/Information Today, 2005). Scott shows how to make money by giving away good information strategically. He provides ...
  
  











  



  
Positioning: The Battle for Your Mind74 reviews
Al Ries, Jack Trout

McGraw-Hill, 2000

A must-read

+ Great book
+ A real American example of Positioning point by point
+ Got inspired!
  
  











  



  
Success Secrets of the Online Marketing Superstars30 reviews
Mitch Meyerson

Kaplan Business, 2005

Online Marketing Superstars Review

+ Overview of internet marketing options
+ Worth Reading
+ Success Secrets of the Online Marketing Superstars
+ Online Marketing 101