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All Marketers are Liars 92 reviews
Ace, 2007
So THAT'S Why People Pay So Much For Starbuck's!
+ Today selling needs concepts not products. + Get it Now! + All Marketeers are Liers
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Unleashing the Ideavirus 95 reviews Seth Godin, Malcolm Gladwell
Hyperion, 2001
One of the First "Viral Marketing" Books by One of the Most Preeminent Marketing Minds Around
+ Infect Me With The Virus! + Grea book, Fast shipping + good for new ideas
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A Good Hard Kick in the Ass: Basic Training for Entrepreneurs 68 reviews
Crown Business, 2007
Great on validating the market in early stage start-ups
+ Necessary Reading For Entrepreneurs + Good basic treatise on marketing + We probably all need a good, hard kick - I know I did!
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Permission Marketing : Turning Strangers Into Friends And Friends Into Customers 132 reviews Seth Godin
Simon & Schuster, 1999
This book changed my career
+ Great Book So Far, Especially for Realtors! + Essential marketing material + It's not always better to ask for forgiveness than permission
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Meatball Sundae: Is Your Marketing out of Sync? 44 reviews Seth Godin
Portfolio Hardcover, 2007
New Marketing vs. Old Marketing ( Do not miss it!)
+ Same Song -- But It's a Good One + I high-lighted almost the entire book + Fun Way to Get the Point Across
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Made to Stick: Why Some Ideas Survive and Others Die 206 reviews Chip Heath, Dan Heath
Random House, 2007
In order to be memorable, you must use SUCCES
+ A superb book for teachers and school leaders + Gotta Stick with it + good book, not a fun read + Useful Communication Advice
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Treasure Hunt: Inside the Mind of the New Consumer 24 reviews Michael J. Silverstein, John Butman
Portfolio Hardcover, 2006
Why we scrimp then spluge
+ Interesting reading! + Any Advertising Rep should read this + Emotional Drive of the Buyer
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Unleashing the Ideavirus 95 reviews Seth Godin, Malcolm Gladwell
Hyperion, 2001
One of the First "Viral Marketing" Books by One of the Most Preeminent Marketing Minds Around
+ Infect Me With The Virus! + Grea book, Fast shipping + good for new ideas
|
|
|
|
|
|
| |
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Made to Stick: Why Some Ideas Survive and Others Die 206 reviews Chip Heath, Dan Heath
Random House, 2007
In order to be memorable, you must use SUCCES
+ A superb book for teachers and school leaders + Gotta Stick with it + good book, not a fun read + Useful Communication Advice
|
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|
|
|
|
| |
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A Good Hard Kick in the Ass: Basic Training for Entrepreneurs 68 reviews
Crown Business, 2007
Great on validating the market in early stage start-ups
+ Necessary Reading For Entrepreneurs + Good basic treatise on marketing + We probably all need a good, hard kick - I know I did!
|
|
|
|
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Meatball Sundae: Is Your Marketing out of Sync? 44 reviews Seth Godin
Portfolio Hardcover, 2007
New Marketing vs. Old Marketing ( Do not miss it!)
+ Same Song -- But It's a Good One + I high-lighted almost the entire book + Fun Way to Get the Point Across
|
|
|
|
|
|
| |
|
Permission Marketing : Turning Strangers Into Friends And Friends Into Customers 132 reviews Seth Godin
Simon & Schuster, 1999
This book changed my career
+ Great Book So Far, Especially for Realtors! + Essential marketing material + It's not always better to ask for forgiveness than permission
|
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|
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Treasure Hunt: Inside the Mind of the New Consumer 24 reviews Michael J. Silverstein, John Butman
Portfolio Hardcover, 2006
Why we scrimp then spluge
+ Interesting reading! + Any Advertising Rep should read this + Emotional Drive of the Buyer
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All Marketers are Liars 92 reviews
Ace, 2007
So THAT'S Why People Pay So Much For Starbuck's!
+ Today selling needs concepts not products. + Get it Now! + All Marketeers are Liers
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